Google make revenue of 16.5 billion in 2007, and it's one of the biggest companies in the world thanks to Adsense.
Adsense is Google's ad serving program. Website owners can enroll in this program to enable text, image advertisements on their sites. These ads are administered by Google and generate revenue on either a per-click basis.
Google uses its search technology to serve ads based on website content, the user's geographical location, and other factors. Those wanting to advertise with Google's targeted ad system may sign up through Adwords. AdSense has become a popular method of placing advertising on a website because the ads are less intrusive than most banners, and the content of the ads is often relevant to the website.
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